For this project, we conceptualized a future website for one of the most respected cancer centers in the world, Memorial Sloan Kettering. Instead of just redesigning pages, we re-wrote the website to be a linear journey. One that takes the patient through every step of cancer: from diagnosis, to treatment, to recovery, then advocacy. Unfortunately we did not win the work, although the creative team was incredible and these conceptual screens were some of my favorites.
