One of my responsibilities on the account was to redesign the homepage of one of the largest and most recognizable brands in the world. Presenting concepts to executives in St. Louis, art directing a staff of designers in Chicago, keeping the client's objectives in mind while retaining the clean, crisp feel of a homepage were only a small part of my duties. Along with a Copywriter and Creative Director, quarterly business reviews and innovative pitches were vital to keeping this brand fresh and relevant in the digital space. Work also included a first-ever mobile site for Budweiser, microsites, integration with offline agencies and vendors, and a Budweiser Racing overhaul design overhaul.
