Undercover
Designer – 20" x 30"

The purpose of this project is to bring awareness to body image issues plaguing the lives of young women in America. The copy at the bottom of the poster reads: "91% of women are unhappy with their bodies. Over 80% of 10-year-old girls are afraid of being fat. More than 40% of women agreed they would consider cosmetic surgery in the future." While not a new concept, the point is to continue the conversation. Visually, the approach was to use an intricate pattern, bold colors, and a thin font to represent the stereotypes of what it is to be "feminine." Hiding the names of the specific image issues hints at society's ability to ignore the real problems behind the beauty.