Harley-Davidson Financial Services
Group Creative Director

I helped win this business in mid-2015 and have been providing creative ever since. The main focus of the account and pitch win have been phase one of the mobile payment app. The opportunities have been trying to make loan payments as inspirational as the bikes themselves, and defining the balance between the financial side & the brand Harley-Davidson.  

hdfs_001_b.jpg
 Mobile App Phase 1: Payment flow

Mobile App Phase 1: Payment flow

 
 Mobile App Phase 1: Dashboard

Mobile App Phase 1: Dashboard

 
 Mobile App Phase 2 & 3 – Future State

Mobile App Phase 2 & 3 – Future State